We are living in a fast world where communication is key. To be remembered by customers and consumers is a key factor of any business success.

In the era of social media and different communication platforms, studies have showed that consumer still prefers to receive a short text message aka SMS from the vendor. 59% of consumers prefer to receive text alerts on their orders from retailers and brands. The reason is quite simple: SMS still feels like a personal communication tool, when you send a text message to the customer you are simply telling them that you care, that they are valuable.

In addition, mobile marketing over SMS has increased in usage by 111% from 2015 to 2016. This is due to the increased awareness by businesses from different sectors that SMS still has the attention of the audience.

According to the latest statistics, text messages can reach over 7.5 billion devices worldwide. This is a fantastic reach potential for whoever is willing to invest and find a result.

Conclusion? Communicate more. Make every engagement count.

Happy messaging 🙂